The BMM Department of V.E.S. College
conducts Inter-Collegiate Festival 'Impressions' which
are held every year in the month of January.
Colleges from across Maharashtra participate
in the workshops, seminars and fun events.
Mass Media students at V.E.S. exemplify their
learning and exhibit their talent through their festival
called 'Impressions', a two day media festival which saw
the light of day in January, 2004. It has been successfully
conducted since the past two years and has been perceived
and envisioned as a serious media festival encompassing
mediums like Journalism, Advertising, Radio, Public Relations,
Marketing, Films, Theatre and so on for media students across
the city through events, seminars and workshops.
The theme for Impressions 2004 was 'Wahoo'
which highlighted the 'Energy of Media'. It included events
like Magazine writing, Media Quiz, Debate, Best Ad Competition,
Seminars on Marketing, Outdoor Advertising, Sports Journalism
and various other events. The highlight of the festival
was the Panel Discussion which laid emphasis on the 'Page
3' culture in media. The panelists were veteral jounalist
M.V. Kamath, Mohammad Wajihuddin from 'The Indian Express',
film actor Rohit Roy and Page 3 writer Suresh Nair from
'Bombay Times'. With names of that caliber, the discussion
was a real eye-opener for the aspiring media students.
Judges for the festival included Rajiv Khandelwal
('Sujal' of Kahin Toh Hoga), Shashi Nair (eminent photographer),
Pradeep Vijaykar (Sports Editors, The Times of India) and
many more.
The next year was a mixture of fun and serious
events at Impressions. The theme was 'Battlefield' that
showed the war among various media organizations. Impressions
2005 began with a bang as Khalif Mitha (renowned musician)
inaugurated the function. The festival included events like
Spoofing a Political Campaign, Best Ad Competition, Street
Play, Live Reporting, RJ Competiton etc. The seminars were
delivered on Theatre, Copy writing, Portfolio Management
and Workshops on Quark Express etc. Again the festival was
highlighted by the Panel Discussion which threw light on
Cinema: Art imitates life and vice versa. The panelist were
Mayank Shekhar (Film critic, Mid Day), Sourabh Narang (Director
of Vastu Shastra), Sudhir Mishra (Director, Hazaron Khwaishein
Aisi, Chameli etc.) and actor Jay Kalra. The festival was
also graced by judges like Vivek Madan (actor), R J Savio
(GO 92.5 FM), theatre veteran Rajendra Mehra, Rayoman Patel
(copywriter) and others.
The event concluded with fun events like
Box Cricket and War of the DJ's which was a big hit among
the students. Well known band 'Aasma' and DJ Akhtar
also performed at the event.
The successful two years at Impressions led
the students with a challenge to produce better themes and
events each years and Impressions 2006 will be built around
the theme, 'Media: A Parallel Government'.
The festival has been well appreciated by
media icons as well as students.
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